Paul Pogba removed a bottle of Heineken beer that had been placed in front of him at a Euro 2020 news conference on Tuesday, a day after Cristiano Ronaldo moved aside Coca-Cola bottles in a similar set-up.
France midfielder Pogba, a practising Muslim, removed the bottle – which happened to be a non-alcoholic version – when he spoke to the media after he was named man of the match in France’s 1-0 Group F win over Germany in Munich
On Monday, Portugal captain Ronaldo removed two bottles of Coca-Cola at a pre-match news conference and said “agua” in Portuguese, appearing to encourage people to drink that instead.
Coca-Cola’s share price dropped from $56.10 to $55.22 almost immediately after Ronaldo’s gesture, a 1.6% dip. The market value of Coca-Cola went from $242bn to $238bn – a drop of $4bn.
However, after the initial slump, Coca-Cola’s share price bounced back again fairly quickly.